Art of Business: Wm. Farmer and Sons Boarding and Barroom | Art of Business | Hudson Valley | Hudson Valley; Chronogram

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Art of Business: Wm. Farmer and Sons Boarding and Barroom

All in the Family

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"Truth, tradition, and family" are the touchstone at Wm. Farmer and Sons Boarding and Barroom. "People are helping us from all dimensions," says co-owner Kristan Keck. "We named the rooms after our grandparents. Sasha Petraske [who kicked off the current craft cocktail craze at Milk and Honey in Manhattan] designed our bar program, and when he died, there was a worldwide toast to what he did to bring back the meaning of the word 'cocktail'—a word used for the first time right here in Hudson."

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